shreyansh ojha · pm building 0→1
Everything is a working theory.
The neuroscience of building things people can't put down — real brain science, hand-drawn, decoded into the 0→1 product decisions builders actually make. By a PM who reads the research and ships.
→ Start here: build for the four-slot brain 222 essays · also → Rabbit Holes
Nearest Thought
328 essays · 4 threads · Jul 2026 – Oct 2026Browse all essays →
Builder's Brain222Rabbit Holes61History39Geopolitics6
328 essays · 4 threads · Jul 2026 – Oct 2026Browse all →
01 Everything, at a glance
index by idea →Every section of this site, sized by how much is actually in it. Nothing below is more than one click from here — click straight in.
Brain Science127 Real brain science, decoded into 0→1 product decisions. ◉ start here Rabbit Holes61 The same science, followed for its own sake. History39 parts WW1 and WW2. Both complete, start to end.
Geopolitics6 Power, minus the spin. Building32 0→1 decisions, shipped. Growth23 What moves the numbers. Tech40 How the systems break.
03 Rabbit Holes
wander in →The same brain science that becomes Builder's Brain essays — followed here for its own sake, before it's turned into a product decision.
◉ 0.506127featured
In 1961 Edward Lorenz retyped a number from a printout — 0.506 instead of 0.506127 — and his simulated weather forgot itself entirely. The butterfly effect, explained simply, with three simulations you can run yourself, real stories from Sarajevo to Slack — and one uncomfortable fact: reading this is already changing your future.
◉ There's nobody in charge in there.
The obvious picture of the mind is a decider sitting in a control room, watching the monitors and pressing the buttons. Philosophy and neuroscience both suggest there's no room — just a loop, and a feeling of a driver that the loop produces as it goes.
◉ The whole room says the short line is longer. Do you agree?
Asch's line experiments are told as proof that people are sheep. The real result is stranger, smaller, and more hopeful than the legend — and it turns on a single dissenting voice.
04 Latest projects
all projects →
⌖ Waypoint
A personal dashboard for every initiative I'm running — auto-synced, self-ranking, and honest the moment automation can't finish something on its own.

♠ Upcard
Formerly Blackjack Mastery. A practice app that teaches blackjack basic strategy and card counting properly — lessons, drills, and a mastery system that only says you've got it once you've proved it.

⌘ Context Compiler live on npm
A CLI and MCP tool that compiles the most relevant slice of a repo into a token-budgeted bundle for AI agents — 146/146 tests passing, up to 99.9% token reduction.
◉ San Francisco SO
I'm Shreyansh. By day I'm a product manager who takes consumer and AI products from zero to one, right now at Cinequest and its creator platform, Creatics. Off the clock, I can't stop asking why things work: products, growth, and, most of all, the brain.
▹ Now: building a stealth 0→1 AI platform · writing my way through what I learn more →